Your everyday lifestyle watches
Live Smarter With Next Generation Smartwatches
Bigger displays. Deeper health data. Seven-day battery. Built for real life, priced for everyone.
Your everyday lifestyle watches
Bigger displays. Deeper health data. Seven-day battery. Built for real life, priced for everyone.
Explore smarter
EXPLORER 5 PRO pairs 5ATM water resistance with altitude, compass and multi-sport tracking for outdoor days that run long.
Play smarter
PLAYZOOM 4 blends games, cameras and step goals into a durable, screen-time-friendly wearable for ages 5–12.






Which is right for you?
Six purpose-built families, each engineered around a real routine — commuting, training, hiking, dressing up, exploring hands-free audio, or growing up. Choose by use case, not by spec sheet.
AIR 5 & AIR 5 PRO — everyday lifestyle smartwatches with Bluetooth calling and smart notifications.
Shop AIR 5
ACTIVE 5 — a lightweight fitness tracker for step goals, heart-rate zones and recovery habits.
Shop ACTIVE 5
EXPLORER 5 PRO — rugged construction, 5ATM rating and trail-ready tracking for long days outside.
Shop EXPLORER 5 PRO
BELLE & BLOOM — jewelry-inspired cases and chain-link bands that dress up wellness tracking.
Shop BELLE
PLAYZOOM 4 — phone-free kids smartwatches with games, cameras and activity goals for ages 5–12.
Shop PLAYZOOM 4
AURA & AURA PRO — open-ear audio smartglasses that keep music, calls and awareness in balance.
Shop AURAInside every iTOUCH
Every component choice starts with a question our engineering team hears from wearers and retail partners alike: does it survive daily use, and does the data stay readable? Here is what that discipline produces.

A 1.83" high-resolution panel with raise-to-wake and adjustable brightness stays legible in direct sunlight.

Optical heart rate, blood oxygen estimation, stress trends and 24-hour sleep staging in one sensor stack.

Up to 7 days of typical use and 20 days standby, refilled by a magnetic pogo-pin charger in about two hours.

Bluetooth calling, smart notifications, quick replies, music remote and camera shutter across iOS and Android.

Alloy and stainless cases, a single rotating crown, built-in speaker and mic, plus tool-free strap swaps.
Any device. Anyplace. Anytime.
The iTOUCH Wearables companion app turns raw sensor data into plain-language trends — so a week of sleep, stress and activity actually means something.
The lineup
Explore smarter
Hiking, camping, kayaking or scouting a new trail — EXPLORER 5 PRO carries a reinforced case, high-contrast display and multi-sport tracking for people who leave pavement behind. Rated to 5ATM so rain, sweat and river crossings stay uneventful.
Live smarter
Designed for the wrist that goes from a morning meeting to an evening walk. The AIR family balances a slim profile with a large readable display, Bluetooth calling and the full health sensor suite — the everyday choice when one watch has to do everything.
Style smarter
Jewelry-first design with a smartwatch inside. Slimmer cases, polished bezels and interchangeable chain-link or silicone bands mean BLOOM and BELLE read as an accessory at dinner and as a wellness tracker at yoga.
Move smarter
The lightest way into consistent tracking. ACTIVE 5 is built around all-day comfort: an ultra-flexible silicone band, a clear activity dashboard and quick-release lugs so the colour can change as often as the workout does.
Play smarter
A first wearable that is not a phone. PLAYZOOM 4 packs interactive games, a camera, voice recorder, alarms and step goals into a durable kid-sized case — giving parents a cost-effective alternative to a handset while kids build healthy movement habits.
Buying guidance
A practical shortlist for retail buyers and first-time wearers. Specifications reflect current-generation models and may vary by colourway or regional SKU.
| Model | Best for | Display | Water / dust | Typical battery |
|---|---|---|---|---|
| AIR 5 / AIR 5 PRO | Everyday lifestyle & Bluetooth calling | 1.83" high-resolution | IP68 | Up to 7 days |
| EXPLORER 5 PRO | Hiking, outdoor & multi-sport | Rugged high-contrast | 5ATM | Up to 7 days |
| ACTIVE 5 / ACTIVE 4 | Lightweight fitness tracking | Compact touch panel | IP68 | Up to 7 days |
| BELLE / BLOOM | Jewelry-style wear & wellness | Slim round / soft-square | IP68 | Up to 5 days |
| AURA / AURA PRO | Open-ear audio & hands-free calls | N/A — audio smartglasses | Splash resistant | Up to 6 hours playback |
| PLAYZOOM 4 | Kids ages 5–12, phone-free play | Kid-sized colour touch | Splash resistant | Up to 3 days |
Experience & accountability
Founded in 2016, iTOUCH Wearables has shipped millions of devices through major North American retailers and international distributors. The same in-house team handles industrial design, sensor calibration, firmware and post-sale support.
Each generation is validated before it reaches a shelf, because a returned watch costs a partner far more than the unit itself.
Transparency matters more than marketing claims — so here is exactly what ownership looks like.
Questions we answer daily
Start here
Browse the full smartwatch range, compare audio smartglasses, or stock up on interchangeable straps, magnetic chargers and travel adapters.